Decision making: the power of the AHP method

Discover how the Analytic Hierarchy Process (AHP) method can help you make decisions in your daily life

Santiago González
9 min readJul 23, 2024

Introduction

The importance of making objective decisions

In our daily lives, we are constantly faced with choices, ranging from simple decisions like what to eat for lunch to complex ones like career moves or financial investments. Making objective decisions is crucial because it allows us to evaluate options based on factual and rational criteria rather than being swayed by emotions, biases, or external pressures.

Objective decision-making helps in minimizing errors and increasing the likelihood of achieving desired outcomes. When decisions are made based on clear, unbiased criteria, we can better predict the results and reduce the risks involved. This is particularly important in high-stakes situations, where the consequences of a poor decision can be significant.

Furthermore, objectivity in decision-making fosters transparency and accountability. It ensures that decisions are made in a fair and consistent manner, which is essential in professional settings where trust and credibility are paramount. By relying on structured and systematic approaches, such as…

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